Category Archives: Children’s books: 7 and under

Must monsters always be male? Huge gender bias revealed in children’s books

A thieving duck in Peppa Pig is one of the few female villains in the 100 most popular picture books. An Observer study shows that, from hares to bears, females are mostly sidekicks

Male characters are twice as likely to take leading roles in children’s picture books and are given far more speaking parts than females, according to Observer research that shines a spotlight on the casual sexism apparently inherent in young children’s reading material.

In-depth analysis of the 100 most popular children’s picture books of 2017, carried out by this paper with market research company Nielsen, reveals the majority are dominated by male characters, often in stereotypically masculine roles, while female characters are missing from a fifth of the books ranked.

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Source: gad